There are two competing firms in the retail sector, Blue Mart and Red Shop. The

There are two competing firms in the retail sector, Blue Mart and Red Shop. The

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There are two competing firms in the retail sector, Blue Mart and Red Shop. These firms are in the process of finding new location of new stores in the suburbs of a major city. The payoff matrix is given below with the first entry of each cell represents Red Shop’s daily profit while the second entry in each cell represents the daily profit for Blue Mart. Both firms know of all the information in the payoff matrix. Blue MartNorth SouthRed Shop

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